
Purpose, Positioning & Integrity
Clarify your "why" for offering sound healing.
Identify your audience: private clients, yoga students, corporate settings, wellness events, etc.
Emphasize authenticity and integrity—don’t mimic, stay in right relationship with your tools and lineage.
Understand the difference between facilitation and healing—you're holding space, not “fixing” anyone.
Crafting Your Offerings
Common formats: 1:1 sessions, group events, collaborations, workshops, ceremonies, retreats, virtual sound meditations, recorded content.
Define the structure: clear opening/closing, energetic arc, timeframes (e.g., 60, 75, or 90 minutes).
Consider seasonal or theme-based offerings.
Package options: class series, bundles, digital libraries.
Pricing & Value
Price in alignment with your skill, training, preparation, energy output, and experience.
Typical ranges: $75–200 for 1:1, $25–55 per person for group sessions.
Consider offering payment tiers, scholarships, or early-bird discounts for accessibility.
Avoid underpricing—sustainability matters.
Legal & Ethical Foundations
Always use waivers, intake forms, and informed consent.
Liability insurance is strongly recommended for in-person sessions.
Be clear on scope of practice—sound healing is not therapy or medical treatment.
Understand copyright and music licensing if using recorded music publicly.
Marketing with Heart
Know your brand: What energy, tone, and visuals represent your work?
Storytelling over selling: Share your journey, insights, and outcomes.
Use social platforms to share short clips, behind-the-scenes, quotes, testimonials, and event highlights.
Build an email list and create simple landing pages for sign-ups and offers.
Equipment, Tech & Setup
Invest in quality instruments, and maintain or replace them as needed.
Consider portability and safety when transporting instruments.
For larger spaces or virtual work, consider amplification, mics, or basic recording gear.
Start simple with audio content—phones or Zoom are fine; upgrade as needed.
Collaboration & Community
Partner with yoga studios, therapists, herbalists, breathworkers, or retreat hosts.
Co-host events for shared reach and energetic support.
Be clear on roles, revenue splits, and communication with collaborators.
Self-Care & Sustainability
Practice energetic hygiene (e.g., clearing, rest, movement) after sessions.
Create a sustainable schedule—avoid overbooking or burnout.
Check your pricing and boundaries regularly to avoid depletion.
Keep a personal practice to stay connected to your own voice and purpose.
Journal and Reflection Prompts:
Who do I feel called to serve with sound?
What makes my sound offerings unique?
What fears do I have around charging, visibility, or showing up professionally?
What would a sustainable sound healing business look like for me?
How can I build genuine relationships and grow through collaboration?